Selling Secret #10: Pricing it right Find out what your home is worth, then shave 15 to 20 percent off the price. It takes real courage and most sellers just don’t want to risk it, but it’s the single best strategy to sell a home in today’s market.
Selling Secret #9: Half-empty closets Storage is something every buyer is looking for and can never have enough of. Take half the stuff out of your closets then neatly organize what’s left in there.
Selling Secret #8: Light it up Maximize the light in your home. Take down the drapes, clean the windows, change the lampshades, increase the wattage of your light bulbs and cut the bushes outside to let in sunshine.
Selling Secret #7: Play the agent field Make sure you have a broker who is totally informed. They must constantly monitor the multiple listing service (MLS), know what properties are going on the market and know the comps in your neighborhood.
Selling Secret #6: Conceal the critters Not everybody is a dog- or cat-lover. If you’re planning an open house, send the critters to a pet hotel for the day.
Selling Secret #5: Don’t over-upgrade Get a new fresh coat of paint on the walls. Replace door handles, cabinet hardware, make sure closet doors are on track, fix leaky faucets and clean the grout.
Selling Secret #4: Take the home out of your house One of the most important things to do when selling your house is to de-personalize it. Consider hiring a home stager to maximize the full potential of your home.
Selling Secret #3: The kitchen comes first You’re not actually selling your house, you’re selling your kitchen — that’s how important it is.
Selling Secret #2: Always be ready to show Your house needs to be “show-ready” at all times — you never know when your buyer is going to walk through the door.
Selling Secret #1: The first impression is the only impression No matter how good the interior of your home looks, buyers have already judged your home before they walk through the door.
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